{"id":8822,"date":"2025-08-13T05:14:21","date_gmt":"2025-08-13T05:14:21","guid":{"rendered":"https:\/\/buvei.com\/blog\/?p=8822"},"modified":"2025-08-13T05:14:44","modified_gmt":"2025-08-13T05:14:44","slug":"jpmorgan-kinexys-tokenization-3","status":"publish","type":"post","link":"https:\/\/buvei.com\/blog\/pt\/jpmorgan-kinexys-tokenization-3\/","title":{"rendered":"JPMorgan refor\u00e7a a Kinexys com lideran\u00e7a dupla"},"content":{"rendered":"<p data-start=\"561\" data-end=\"948\">7 de agosto de 2025 \u2014 O <strong data-start=\"585\" data-end=\"609\">JPMorgan Chase &amp; Co.<\/strong> anunciou uma mudan\u00e7a estrat\u00e9gica na lideran\u00e7a da sua subsidi\u00e1ria de blockchain <strong data-start=\"689\" data-end=\"700\">Kinexys<\/strong>, nomeando <strong data-start=\"711\" data-end=\"727\">Kara Kennedy<\/strong> como Co-L\u00edder Global ao lado de <strong data-start=\"760\" data-end=\"778\">Naveen Mallela<\/strong>. Essa estrutura de gest\u00e3o partilhada refor\u00e7a o compromisso do banco em acelerar a<a href=\"https:\/\/buvei.com\/blog\/virtual-card-vs-tokenization\/\"> tokeniza\u00e7\u00e3o<\/a> de ativos e expandir os pagamentos digitais para clientes institucionais.<\/p>\n<h3 data-start=\"950\" data-end=\"992\">Estrutura de lideran\u00e7a compartilhada<\/h3>\n<p data-start=\"994\" data-end=\"1269\">Baseada em Edimburgo, Kennedy ficar\u00e1 respons\u00e1vel pela divis\u00e3o de ativos digitais da Kinexys, com foco na evolu\u00e7\u00e3o das iniciativas de tokeniza\u00e7\u00e3o e na gest\u00e3o do <strong data-start=\"1154\" data-end=\"1170\">Kinexys Labs<\/strong> \u2014 um centro de incuba\u00e7\u00e3o para provas de conceito em blockchain e prot\u00f3tipos voltados a clientes.<\/p>\n<p data-start=\"1271\" data-end=\"1484\">Mallela, sediado em Singapura, continuar\u00e1 liderando a vertical de pagamentos, que inclui o Kinexys Digital Payments e o Kinexys Liink, a rede de interc\u00e2mbio de informa\u00e7\u00f5es baseada em blockchain do banco.<\/p>\n<h3 data-start=\"1026\" data-end=\"1050\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-8817 size-full\" src=\"https:\/\/wordpress.buvei.com\/wp-content\/uploads\/2025\/08\/JPMorgan-Boosts-Blockchain-Drive-with-Co-Heads-for-Kinexys3.webp\" alt=\"\" width=\"768\" height=\"460\" srcset=\"https:\/\/wordpress.buvei.com\/wp-content\/uploads\/2025\/08\/JPMorgan-Boosts-Blockchain-Drive-with-Co-Heads-for-Kinexys3.webp 768w, https:\/\/wordpress.buvei.com\/wp-content\/uploads\/2025\/08\/JPMorgan-Boosts-Blockchain-Drive-with-Co-Heads-for-Kinexys3-300x180.webp 300w, https:\/\/wordpress.buvei.com\/wp-content\/uploads\/2025\/08\/JPMorgan-Boosts-Blockchain-Drive-with-Co-Heads-for-Kinexys3-400x240.webp 400w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><\/h3>\n<h3 data-start=\"1486\" data-end=\"1509\">Contexto do setor<\/h3>\n<p data-start=\"1511\" data-end=\"1898\">A nomea\u00e7\u00e3o de Kennedy ocorre em um momento crucial para a ind\u00fastria blockchain: os Estados Unidos aprovaram recentemente uma importante lei regulat\u00f3ria sobre stablecoins, impulsionando a ado\u00e7\u00e3o institucional. Institui\u00e7\u00f5es financeiras globais e multinacionais est\u00e3o aumentando investimentos em infraestrutura blockchain para obter maior efici\u00eancia e rapidez nos processos de liquida\u00e7\u00e3o.<\/p>\n<h3 data-start=\"1900\" data-end=\"1958\">JPMD \u2014 O token de dep\u00f3sito institucional do JPMorgan<\/h3>\n<p data-start=\"1960\" data-end=\"2199\">O banco est\u00e1 conduzindo testes-piloto do <strong data-start=\"2001\" data-end=\"2009\">JPMD<\/strong>, um token de dep\u00f3sito constru\u00eddo sobre a <strong data-start=\"2051\" data-end=\"2059\">Base<\/strong> (Layer 2 do Ethereum desenvolvida pela Coinbase). Cada JPMD representa um certificado digital de dep\u00f3sito banc\u00e1rio comercial, oferecendo:<\/p>\n<ul data-start=\"2200\" data-end=\"2317\">\n<li data-start=\"2200\" data-end=\"2219\">\n<p data-start=\"2202\" data-end=\"2219\">Liquida\u00e7\u00e3o 24\/7<\/p>\n<\/li>\n<li data-start=\"2220\" data-end=\"2262\">\n<p data-start=\"2222\" data-end=\"2262\">Funcionalidade com rendimento de juros<\/p>\n<\/li>\n<li data-start=\"2263\" data-end=\"2317\">\n<p data-start=\"2265\" data-end=\"2317\">Acesso exclusivo e permissionado para institui\u00e7\u00f5es<\/p>\n<\/li>\n<\/ul>\n<p data-start=\"2319\" data-end=\"2578\">Diferente das stablecoins p\u00fablicas, o JPMD \u00e9 <strong data-start=\"2364\" data-end=\"2381\">permissionado<\/strong>, direcionado aos clientes institucionais do <a href=\"https:\/\/buvei.com\/blog\/jpmorgan-now-lets-clients-access-bitcoin\/\">JPMorgan.<\/a> O banco o posiciona como um instrumento de liquida\u00e7\u00e3o mais seguro e eficiente, que se integra perfeitamente ao sistema banc\u00e1rio tradicional.<\/p>\n<h3 data-start=\"1026\" data-end=\"1050\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-8815 size-large\" style=\"font-size: 16px;\" src=\"https:\/\/wordpress.buvei.com\/wp-content\/uploads\/2025\/08\/JPMorgan-Boosts-Blockchain-Drive-with-Co-Heads-for-Kinexys1-1024x579.png\" alt=\"\" width=\"1024\" height=\"579\" srcset=\"https:\/\/wordpress.buvei.com\/wp-content\/uploads\/2025\/08\/JPMorgan-Boosts-Blockchain-Drive-with-Co-Heads-for-Kinexys1-1024x579.png 1024w, https:\/\/wordpress.buvei.com\/wp-content\/uploads\/2025\/08\/JPMorgan-Boosts-Blockchain-Drive-with-Co-Heads-for-Kinexys1-300x170.png 300w, https:\/\/wordpress.buvei.com\/wp-content\/uploads\/2025\/08\/JPMorgan-Boosts-Blockchain-Drive-with-Co-Heads-for-Kinexys1-768x434.png 768w, https:\/\/wordpress.buvei.com\/wp-content\/uploads\/2025\/08\/JPMorgan-Boosts-Blockchain-Drive-with-Co-Heads-for-Kinexys1-400x226.png 400w, https:\/\/wordpress.buvei.com\/wp-content\/uploads\/2025\/08\/JPMorgan-Boosts-Blockchain-Drive-with-Co-Heads-for-Kinexys1-800x452.png 800w, https:\/\/wordpress.buvei.com\/wp-content\/uploads\/2025\/08\/JPMorgan-Boosts-Blockchain-Drive-with-Co-Heads-for-Kinexys1-832x470.png 832w, https:\/\/wordpress.buvei.com\/wp-content\/uploads\/2025\/08\/JPMorgan-Boosts-Blockchain-Drive-with-Co-Heads-for-Kinexys1-1248x705.png 1248w, https:\/\/wordpress.buvei.com\/wp-content\/uploads\/2025\/08\/JPMorgan-Boosts-Blockchain-Drive-with-Co-Heads-for-Kinexys1.png 1472w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/h3>\n<h3 data-start=\"2580\" data-end=\"2611\">Perspectivas estrat\u00e9gicas<\/h3>\n<p data-start=\"2613\" data-end=\"2863\">O JPMorgan planeja continuar os testes do JPMD nos pr\u00f3ximos meses. Com a aprova\u00e7\u00e3o regulat\u00f3ria, a oferta poder\u00e1 se expandir para mais clientes e moedas, fortalecendo a ponte entre a banca tradicional e as redes de liquida\u00e7\u00e3o baseadas em blockchain.<\/p>\n<h3 data-start=\"2865\" data-end=\"2884\">Insight Buvei<\/h3>\n<p data-start=\"2886\" data-end=\"3003\">Para operadores de pagamentos e fintechs, a estrat\u00e9gia do JPMorgan destaca duas tend\u00eancias que est\u00e3o se acelerando:<\/p>\n<ol data-start=\"3004\" data-end=\"3237\">\n<li data-start=\"3004\" data-end=\"3106\">\n<p data-start=\"3007\" data-end=\"3106\"><strong data-start=\"3007\" data-end=\"3057\">Tokeniza\u00e7\u00e3o de ativos financeiros tradicionais<\/strong> para liberar liquidez e acelerar a liquida\u00e7\u00e3o.<\/p>\n<\/li>\n<li data-start=\"3107\" data-end=\"3237\">\n<p data-start=\"3110\" data-end=\"3237\"><strong data-start=\"3110\" data-end=\"3145\">Redes blockchain permissionadas<\/strong> como a escolha preferida de institui\u00e7\u00f5es reguladas, equilibrando inova\u00e7\u00e3o e conformidade.<\/p>\n<\/li>\n<\/ol>\n<p data-start=\"3239\" data-end=\"3519\">A <a class=\"\" href=\"https:\/\/buvei.com\" target=\"_new\" rel=\"noopener\" data-start=\"3241\" data-end=\"3267\">Buvei<\/a> acompanha de perto os avan\u00e7os nos pagamentos digitais institucionais e na tokeniza\u00e7\u00e3o, garantindo que seus clientes possam antecipar mudan\u00e7as nas tecnologias de liquida\u00e7\u00e3o, nos modelos de transa\u00e7\u00e3o e nas exig\u00eancias regulat\u00f3rias para ativos digitais.<\/p>\n<h3 data-start=\"686\" data-end=\"705\"><a href=\"https:\/\/buvei.com\/\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-4750 size-large\" src=\"https:\/\/wordpress.buvei.com\/wp-content\/uploads\/2025\/06\/Buvei-2-1024x307.png\" alt=\"\" width=\"1024\" height=\"307\" srcset=\"https:\/\/wordpress.buvei.com\/wp-content\/uploads\/2025\/06\/Buvei-2-1024x307.png 1024w, https:\/\/wordpress.buvei.com\/wp-content\/uploads\/2025\/06\/Buvei-2-300x90.png 300w, https:\/\/wordpress.buvei.com\/wp-content\/uploads\/2025\/06\/Buvei-2-768x230.png 768w, https:\/\/wordpress.buvei.com\/wp-content\/uploads\/2025\/06\/Buvei-2-400x120.png 400w, https:\/\/wordpress.buvei.com\/wp-content\/uploads\/2025\/06\/Buvei-2-800x240.png 800w, https:\/\/wordpress.buvei.com\/wp-content\/uploads\/2025\/06\/Buvei-2-832x249.png 832w, https:\/\/wordpress.buvei.com\/wp-content\/uploads\/2025\/06\/Buvei-2-1248x374.png 1248w, https:\/\/wordpress.buvei.com\/wp-content\/uploads\/2025\/06\/Buvei-2.png 1442w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/h3>\n","protected":false},"excerpt":{"rendered":"7 de agosto de 2025 \u2014 O JPMorgan Chase &amp; Co. anunciou uma mudan\u00e7a estrat\u00e9gica na lideran\u00e7a da&hellip;","protected":false},"author":2,"featured_media":8814,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":""},"categories":[336],"tags":[2816,126,1877,1499],"class_list":{"0":"post-8822","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-news-pt","8":"tag-blockchain-en-pt","9":"tag-buvei-pt","10":"tag-digital-payments-pt","11":"tag-tokenization-pt","12":"cs-entry"},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/buvei.com\/blog\/wp-json\/wp\/v2\/posts\/8822","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buvei.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buvei.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buvei.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/buvei.com\/blog\/wp-json\/wp\/v2\/comments?post=8822"}],"version-history":[{"count":0,"href":"https:\/\/buvei.com\/blog\/wp-json\/wp\/v2\/posts\/8822\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buvei.com\/blog\/wp-json\/wp\/v2\/media\/8814"}],"wp:attachment":[{"href":"https:\/\/buvei.com\/blog\/wp-json\/wp\/v2\/media?parent=8822"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buvei.com\/blog\/wp-json\/wp\/v2\/categories?post=8822"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buvei.com\/blog\/wp-json\/wp\/v2\/tags?post=8822"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}